Email marketing has been around forever, and for good reason. It’s the most direct and effective way of connecting with your leads, nurturing them, and turning them into customers,
consistently winning out over all other marketing channels.
In this guide, we’ll walk you through the entire process of setting up your email marketing funnel so that you can acquire leads and generate sales, 24/7.
What Is Email Marketing?
This is a highly effective digital marketing strategy of sending emails to prospects and customers and Effective marketing emails convert prospects into customers and turn one-time buyers into loyal, raving fans.
This guide is for those who’re ready to commit to email marketing. If you’re unsure, you may want to read our guide on why you need to build an email list RIGHT NOW!
This is a long and detailed guide, so we’ve broken it down into different sections you can get to using the links in the Table of Contents below.
By using this definitive guide, you’ll know:
- How to build an email list full of targeted customers.
- Optimize your emails for the highest open rates and click-through rates (CTR).
- Automate the process of nurturing your leads and turning prospects into customers.
Then let’s dive into the most comprehensive guide on the entire internet.
Table of Contents
- Why Email Marketing?
- Getting Started
- Growing Your Email List
- Choosing an Email Service
- Segmenting Your Email List
- Improving Email Open Rates
- Automated Marketing
- Frequently Asked Questions